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Browse the AW22 collection here.

We're on a mission to redefine linen. How it's worn, where it's worn, what time of year it's worn.

Linen is one of the world's most sustainable fabrics. We should be wearing more of it.

The Northwest Film

Shot by James Sharpe & Music by Mr Pash's Midnight

Fabric Guide.

Check out the run-down of the fabrics we’re using in our AW22 collection. We pride ourselves in the breadth and scope of the linens we use across our range of clothing. We’re only scratching the surface of what’s possible with linen, but we’ve already got some options that might take you by surprise.

What linen do we use?

Linen, done differently. Designed for all seasons.

Our shop: 101 Golborne Road, W10 5NL

As seen in...

Flax London is the UK’s only specialist linen brand. Linen is one of the world’s most sustainable clothing fabrics and far more versatile than most people think. We use different weights and weaves across a more diverse range of garments to create a full linen wardrobe that works well in all seasons. Our clothes are made in London and are plastic free from the factory to your door.

Store: 101 Golborne Rd, London W10 5NL

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